Martin Grimmer
University of Tasmania
Australia
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Research Interests
Brand Management
30%
Behavioral Economics
20%
Consumer Psychology
30%
Marketing
30%
Luxury Goods
20%
Retail Management
20%
Beverage Technology
10%
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Articles4
Collaborators3
Shasha Wang
Queensland University of Technology
AUSTRALIA
Gary Mortimer
Queensland University of Technology
AUSTRALIA
Sahar Siami
University of the West of Scotland
UNITED KINGDOM
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