Maud Damperat

Professeur

Université Claude Bernard Lyon 1

France

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About

Maud Damperat is a Professor at Université de Lyon, France. Her research areas include digital guest experience design, website visual design's impact on user experience, and the influence of sales support technologies on commercial performance. Her recent articles explore topics such as luxury restaurant innovations and the relationship between visual design and online shopping experiences.

Articles (6)

Year:

2024

Year:

2022

Year:

2022

Year:

2022

Year:

2022

Year:

2022

Collaborators (3)

salvador marielle

associate professor

Institut Paul Bocuse

FRANCE

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Eline Jongmans

Assistant professor

Université Grenoble Alpes

FRANCE

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Romain FRANCK

Assistant Professor

Instituto Superior de Economia e Gestao

FRANCE

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Maud Damperat

Research Interests

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About

Articles (6)

Designing the digitalized guest experience: A comprehensive framework and research agenda

Impact of website visual design on user experience and website evaluation: the sequential mediating roles of usability and pleasure

Toward a luxury restaurant renewal: Antecedents and consequences of digitalized gastronomy experiences

Visual design and online shopping experiences: When expertise allows consumers to refocus on website attractiveness

Design visuel et expérience d’achat en ligne : quand l’expertise permet aux consommateurs de se (re)centrer sur l’attractivité du site d’e-commerce

Influence des technologies d’aide à la vente sur les performances du commercial : étude des médiateurs interpersonnels et intrapersonnels

Collaborators (3)

salvador marielle

Eline Jongmans

Romain FRANCK

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