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Mohd Adil

Associate Professor

National Institute of Technology Hamirpur

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Research Interests

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Articles (20)

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2026

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2023

Collaborators (6)

Gary Mortimer

Queensland University of Technology

AUSTRALIA

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Dr Muhammad Abid

Lecturer

Charles Sturt University

AUSTRALIA

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Eden Samuel Parthiban

Assistant Professor

Manipal University Jaipur

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Hormoz Ahmadi

La Trobe University

AUSTRALIA

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BALAJI M S

Associate Professor

RMIT University

AUSTRALIA

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Mohd Sadiq

University of Otago

NEW ZEALAND

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ApplyKite TwinLearns as you apply

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Mohd Adil

Research Interests

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Articles (20)

Exploring sustainable food consumption through a behavioral reasoning lens: The moderating role of locus of control across consumption phases

Examining the influence of memorable wellness tourism experiences on destination brand equity: the mediating role of place attachment

Factors affecting consumer purchase intention in digital marketing: an integration of TAM with perceived risk and trust

Shopping values and shopping well-being in quick commerce food services: insights from a multi-group analysis

The psychology of ephemeral content on neo-luxury consumption: a multi-study experimental examination of consumer motivation, attitude, emotional outcome and contextual stimuli

Fostering Love for Innovative Sustainable Brands: A Multi‐Study, Multi‐Method Approach

Examining Human Interactions with Smart Retail Technology: A Hybrid SEM- fsQCA Investigation

Fostering managers’ hope: A multi-analysis perspective on how green initiatives drive organizational performance

Negative Perceptions, Attitudes, and Adoption Intentions: Unravelling Metaverse Adoption Challenges

Understanding the Predictors of Sustainable Food Consumption Behavior: A Pathway to Achieving Sustainable Development Goals

Examining the impact of tourists’ hope, knowledge and perceived value on online hotel booking intentions

Consumers’ Reaction to Greenwashing in the Saudi Arabian Skincare Market: A Moderated Mediation Approach

From Thinking Green to Riding Green: A Study on Influencing Factors in Electric Vehicle Adoption

Seeing Through the Mystique Surrounding the Task-Technology-Organization Fit: A Mixed-Method Exploration of Consumers’ Intention to Use Banking Conversational Agents

Factors influencing travellers’ decision-making behaviour towards online travel purchases: a fuzzy-DEMATEL approach

Should we or should we not? Examining travelers' perceived privacy, perceived security and actual behavior in online travel purchases

Why do consumers consume masstige products? A cross-cultural investigation through the lens of self-determination theory

Impact of memorable tourism experiences on tourists’ storytelling intentions: an empirical investigation

After-sales service and brand reputation: a case of kitchen appliance industry

Customer acceptance of smart grid technology: A bibliometric literature review

Collaborators (6)

Gary Mortimer

Dr Muhammad Abid

Eden Samuel Parthiban

Hormoz Ahmadi

BALAJI M S

Mohd Sadiq

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