Paula Rodríguez-Torrico

Profesora Ayudante Doctora

Universidad de Burgos
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About

Paula Rodríguez-Torrico is an Assistant Professor at Universidad de Burgos in Spain. Her research areas include the impact of smartphone addiction among students, the integration of ethical competencies in higher education, and omnichannel marketing experiences. She has published recent articles on topics such as mobile phone attachment and its influence on consumer behavior and the commitment of educators to e-learning.

Articles (9)

Year:

2023

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2023

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2023

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2023

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2021

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2020

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2020

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2020

Year:

2020

Collaborators (5)

Lauren Trabold Apadula

Manhattan College

UNITED STATES
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Estefanía Jerónimo

Universidad Europea Miguel de Cervantes

SPAIN
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Sonia San-Martín

Universidad de Burgos

SPAIN
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Rebeca San José Cabezudo

Associate Professor of Marketing

Universidad de Valladolid

SPAIN
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Nadia Jimenez

Profesora Titular de Universidad

Universidad de Burgos

SPAIN
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