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Peter O’Connor

Academic Lead

University of South Australia

Australia

Research Interests

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About

Peter O’Connor is an Associate Professor at the University of South Australia Business School. His research focuses on the financial contributions of online travel agencies, the role of reputation in e-service quality, and the impact of review ratings on profitability in the hospitality sector. His recent articles address topics such as business models for multisided platforms in tourism and consumer preferences regarding green certification in online hotel bookings.

Articles (18)

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2026

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2025

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2025

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2025

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2025

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2024

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2024

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2023

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2023

Collaborators (5)

Jessica Mei Pung

University of South Australia

AUSTRALIA

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Takatoshi Murayama

Professor

Tohoku University

JAPAN

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Rob Hallak

University of South Australia

AUSTRALIA

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Santoso Wibowo

Associate Professor/Postgraduate Research Coordinator

Central Queensland University

AUSTRALIA

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Kohsuke Matsuoka

Professor

Yamagata University

JAPAN

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Peter O’Connor

Research Interests

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About

Articles (18)

Destination experience and design: impacts on visitor satisfaction, engagement, and revisit intention

Embrace, Embed, Exit: Why ICTs Thrive or Die in Small and Medium-Sized Tourism Enterprises (SMTEs)

Determinants of Success in Online Travel: Examining the Effect of a Comprehensive Higher-Order Model on e-Service Quality on Loyalty and Customers’ Citizenship Behavior

A Digital Distribution Assessment Framework for Small and Medium Sized Tourism Businesses

Online Travel Agency Participation: An Empirical Investigation of Its Financial Contribution to U.S. Hotel Profitability

Exploring the impact of short-term rental regulations on housing availability and affordability: a case study and research agenda

Resilience for hospitality and tourism enterprises: a review and directions for future research

The dark side of user engagement and stickiness: food delivery application users’ addictions in China

The dark side of applying Unified Theory of Acceptance and Use of Technology: behavioral intentions toward food addiction and food waste among food delivery applications’ users in China

An introduction to smart hospitality

Smart hospitality: Reflecting on today, inspiring tomorrow

Leadership and digital transformation

The democratization of tourism distribution: a Horizon 2050 paper

Unpacking risk aversion and uncertainty avoidance: an analysis from a tourists' personality traits and information search perspective

Business models of multisided platforms for in-destination tours and activities: a morphological analysis approach

Examining the Role of Reputation as a Moderator of E-Service Quality, Trust, and E-Loyalty in Online Travel Services

Review Ratings, Sentiment in Review Comments, and Restaurant Profitability: Firm-Level Evidence

The Importance of Green Certification Labels/Badges in Online Hotel Booking Choice: A Conjoint Investigation of Consumers’ Preferences Pre- and Post-COVID-19

Collaborators (5)

Jessica Mei Pung

Takatoshi Murayama

Rob Hallak

Santoso Wibowo

Kohsuke Matsuoka

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