Tana Licsandru

Lecturer in Marketing

Queen Mary University of London

United Kingdom

Research Interests

Explore related searches

Professors in United Kingdom Professors in Marketing Marketing professors in United Kingdom

Contact this professor

Get a free first email built on one of their papers, ready for you to edit and send yourself.

About

Tana Licsandru is a Lecturer in Marketing at Queen Mary University of London, UK. Her research focuses on integrating machine learning in branding, exploring conflicts within online consumption communities, and promoting diversity and inclusion in marketing strategies. Recent publications include topics such as e-mass customization and the relationship between corporate trust and marketing practices.

Articles (5)

Year:

2022

Year:

2021

Year:

2021

Year:

2020

Year:

2020

Collaborators (3)

Charles Chi Cui

Professor of Marketing

University of Westminster

UNITED KINGDOM

View details

Lizette Vorster

Aarhus University

DENMARK

View details

Eva Kipnis

Professor in Marketing

University of Bradford

UNITED KINGDOM

View details

ApplyKite TwinLearns as you apply

Make your next move.

Prepare your application

Review drafts before you send them.

Tana Licsandru

Research Interests

Explore related searches

Contact this professor

About

Articles (5)

Integrating machine learning, modularity and supply chain integration for Branding 4.0

Conflict in online consumption communities: a systematic literature review and directions for future research

Institutionalizing Diversity-and-Inclusion-Engaged Marketing for Multicultural Marketplace Well-Being

A Review of E-mass Customization as a Branding Strategy

An investigation into corporate trust and its linkages

Collaborators (3)

Charles Chi Cui

Lizette Vorster

Eva Kipnis

Make your next move.