Tommi Laukkanen
Has grant
Professor of Marketing
FinlandResearch Interests
Explore related searches
Contact this professor
Get a free first email built on one of their papers, ready for you to edit and send yourself.
About
Tommi Laukkanen is a Professor of Marketing at the University of Eastern Finland. His research areas encompass customer loyalty dynamics during crises, international product adaptation, and the influence of national culture on consumer behavior. He has contributed extensively to the field through articles focusing on e-commerce trustworthiness, B2B sales optimization using big data, and the role of social media in entrepreneurial internationalization. Tommi's academic work is instrumental in providing insights into contemporary marketing challenges.
Recent Grants
Grant: Close
Towards a longitudinal model of eco-innovation adoption: A cross-national study
Open Date: 2017-01-09
Close Date: 2021-12-31
Grant: Close
MOBSERV- FACILITATOR SYSTEMS IN MOBILE SERVICES USE
Open Date: 2011-04-05
Close Date: 2014-02-04
Grant: Close
MOBSERV- FACILITATOR SYSTEMS IN MOBILE SERVICES USE
Open Date: 2011-04-05
Close Date: 2014-02-04
Articles (7)
Year:
2025
Year:
2024
Year:
2023
Year:
2021
Year:
2020
Year:
2020
Year:
2020
Collaborators (4)
Eric Hansen
Professor
Oregon State University
Nathaniel Boso
Associate Professor
University of Leeds Faculty of Environment
Dr Nahid Yazdani
Assistant Professor in International Business
University of Nottingham
Heli Hallikainen
Assistant Professor in Digital Marketing and Analytics
University of Eastern Finland
ApplyKite TwinLearns as you applyMake your next move.
Prepare your application
Review drafts before you send them.