Usha Pappu
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Lecturer in Marketing
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About
Usha Pappu is a Lecturer in Marketing at Australian Catholic University in Australia. Her research focuses on motivational differences, particularly in the need for smell. With a commitment to exploring consumer behavior, she contributes valuable insights into the field of marketing through her recent publications.
Recent Grants
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ANZMAC Layton Dissertation of the Year Award and Scholarship
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Highly Commended Paper and Scholarship: Asia-Pacific Symposium on Emotions in Worklife
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Best Paper Award: Marketing Theory and Research
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Highly Commended Paper and Scholarship: Asia-Pacific Symposium on Emotions in Worklife
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Articles (1)
Year:
2023
Collaborators (1)
Ravi Pappu
Associate Professor of Marketing
University of Queensland
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