Yakov Bart

Northeastern University

United States

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Articles (12)

Year:

2025

Year:

2025

Year:

2025

Year:

2024

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2024

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2024

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2024

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2023

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2023

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2022

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2022

Year:

2021

Collaborators (4)

Philip Newall

University of Bristol

UNITED KINGDOM

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Thijs Broekhuizen

Associate Professor

University of Groningen

NETHERLANDS

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Jamie Torrance

Lecturer

University of Chester

UNITED KINGDOM

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Ingrid Poncin

Professeur

Université catholique de Louvain

BELGIUM

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Yakov Bart

Research Interests

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Contact this professor

Articles (12)

Not always as advertised: Different effects from viewing safer gambling (harm prevention) adverts on gambling urges

Smart Timing for Smart Products? Complementor Multihoming in Nascent Platform Markets

Social Media Advertising's Role in Small Business Resilience Amid Lockdowns

Narrative reversals and story success

The impact of digitalization on internationalization from an internalization theory lens

The impact of digitalization on internationalization from an internalization theory lens

When Vegas Comes to Wall Street: Associations Between Stock Price Volatility and Trading Frequency Amongst Gamblers

Impact of using a centralized matching process on nursing home staffing

Impact of using a centralized matching process on nursing home staffing

When Does Information Transparency Reduce Downside of Personalization? Role of Need for Cognition and Perceived Control

How consumer digital signals are reshaping the customer journey

Digital transformation: A multidisciplinary reflection and research agenda

Collaborators (4)

Philip Newall

Thijs Broekhuizen

Jamie Torrance

Ingrid Poncin

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