Ye Li

Associate Professor of Management and Marketing

University of California, Riverside

United States

Research Interests

Explore related searches

Professors in United States

Contact this professor

Get a free first email built on one of their papers, ready for you to edit and send yourself.

About

Ye Li is an Associate Professor of Management and Marketing at the University of California Riverside, USA. His research focuses on decision-making processes, including time preferences, consumer behavior, and the impact of environmental factors on beliefs about climate change. His recent publications explore various topics, such as experimental investigations into detection of change and the effects of chronological cues on consumer preferences.

Articles (6)

Year:

2025

Year:

2024

Year:

2023

Year:

2022

Year:

2022

Year:

2021

Collaborators (2)

David Hardisty

Associate Professor

The University of British Columbia

CANADA

View details

Antonia Krefeld-Schwalb

Assistant professor

Erasmus University Rotterdam

NETHERLANDS

View details

ApplyKite TwinLearns as you apply

Make your next move.

Prepare your application

Review drafts before you send them.

Ye Li

Research Interests

Explore related searches

Contact this professor

About

Articles (6)

Learning to detect change: an experimental investigation

Assessing patience and predictivity validity for mixed sign intertemporal choices

How well do laboratory-derived estimates of time preference predict real-world behaviors? Comparisons to four benchmarks.

Chronological cues and consumers’ preference for mere newness

The More You Ask, the Less You Get: When Additional Questions Hurt External Validity

Local warming is real: A meta-analysis of the effect of recent temperature on climate change beliefs

Collaborators (2)

David Hardisty

Antonia Krefeld-Schwalb

Make your next move.