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Zsofia Toth
Professor in Marketing and Management (previously Associate Professor between Sept 2021 and July 2025)
United KingdomResearch Interests
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About
Zsofia Toth is an Associate Professor in Marketing and Management at Durham University Business School in the United Kingdom. Her research primarily focuses on the accountability of AI robots, as highlighted in her recent article, "The Dawn of the AI Robots: Towards a New Framework of AI Robot Accountability." Professor Toth's work contributes to the evolving discussions in marketing and management within the context of artificial intelligence.
Articles (3)
Year:
2026
Year:
2026
Year:
2022
Collaborators (2)
Ruizhi Yuan
University of Nottingham Ningbo China (UNNC)
Robert Caruana
Professor of Marketing and Consumer Research
University of Sussex
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