Barbara Deleersnyder

Tilburg University

Netherlands

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Articles (4)

Year:

2025

Year:

2024

Year:

2023

Year:

2023

Collaborators (6)

Anna Paley

Tilburg University

NETHERLANDS

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Inge Geyskens

Prof.

Tilburg University

NETHERLANDS

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Marnik Dekimpe

Tilburg University

NETHERLANDS

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Robert Smith

Tilburg University

NETHERLANDS

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Bart Bronnenberg

Tilburg University

NETHERLANDS

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Arjen van Lin

Tilburg University

NETHERLANDS

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Barbara Deleersnyder

Research Interests

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Articles (4)

Closing the knowledge gap: Understanding and reducing the environmental impact of food choices

Brand advertising competition across economic cycles’

Do consumers benefit from national-brand listings by hard discounters?

Drivers of the synergy between price cuts and store flyer advertising at supermarkets and discounters

Collaborators (6)

Anna Paley

Inge Geyskens

Marnik Dekimpe

Robert Smith

Bart Bronnenberg

Arjen van Lin

Make your next move.