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Chau Minh Nguyen

Lecturer

National University of Ireland, Maynooth

Ireland

Research Interests

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Professors in Ireland

Articles (6)

Year:

2025

Year:

2025

Year:

2025

Year:

2024

Year:

2024

Year:

2023

Collaborators (3)

Marcelo Vinhal Nepomuceno

Associate Professor

HEC Montréal

CANADA

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Chatura Ranaweera

Professor

Wilfrid Laurier University

CANADA

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Aya Aboelenien

Associate Professor of Marketing

HEC Montréal

CANADA

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ApplyKite TwinLearns as you apply

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Chau Minh Nguyen

Research Interests

Make your next move.

Explore related searches

Articles (6)

Boundary-breaking opportunities in service failure and recovery

Consumer alternative consumption

Consumer resistance and revenge in the marketplace

Striking the Right Notes: Long- and Short-Term Financial Impacts of Musicians’ Charity Advocacy Versus Other Signaling Types

From Dr. Seuss to Barbie’s cancellation: brand’s institutional work in response to changed market logics

Brands’ Response to Cancel Culture: Connecting Marketplace Actors: An Abstract

Collaborators (3)

Marcelo Vinhal Nepomuceno

Chatura Ranaweera

Aya Aboelenien

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