Estela Núñez-Barriopedro

Profesor Docente e Investigador área Comercialización e Investigación de Mercados

Universidad de Alcalá

Spain

Research Interests

Explore related searches

Professors in Spain Professors in Marketing Marketing professors in Spain

Contact this professor

Get a free first email built on one of their papers, ready for you to edit and send yourself.

Articles (13)

Year:

2024

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2022

Year:

2021

Year:

2021

Collaborators (9)

José María López-Sanz

Profesor Asociado

Universidad de Alcalá

SPAIN

View details

BLANCA GARCIA HENCHE

Profesor Contratado Doctor

SPAIN

View details

Pedro Cuesta-Valiño

Universidad de Alcalá

SPAIN

View details

Azucena Penelas Leguía

Professor Titular

Universidad Pontificia Comillas Facultad de Ciencias Económicas y Empresariales

SPAIN

View details

Federico Pablo-Marti

Profesor Titular

Universidad de Alcalá

SPAIN

View details

Cristina Loranca-Valle

Proffessor

Universidad de Alcalá

SPAIN

View details

Rafael Ravina Ripoll

Profesor Asociado

Universidad de Cádiz

SPAIN

View details

Ana Pérez-Escoda

Profesor Investigadora

Universidad Antonio de Nebrija

SPAIN

View details

Pablo Gutiérrez-Rodríguez

Universidad de León

SPAIN

View details

ApplyKite TwinLearns as you apply

Make your next move.

Prepare your application

Review drafts before you send them.

Estela Núñez-Barriopedro

Research Interests

Explore related searches

Contact this professor

Articles (13)

Constraints and barriers on industrial customer performance in an omnichannel ecosystem

Positioning analysis of Spanish politicians through their Twitter posts versus Spanish public opinion

A public service management model as an antecedent for citizen satisfaction and fiscal policy

Model based on service quality, satisfaction and trust, the antecedents of federated athletes' happiness and loyalty

Strategic orientation towards digitization to improve supermarket loyalty in an omnichannel context

The role of perceived usefulness and annoyance on programmatic advertising: the moderating effect of Internet user privacy and cookies

Strategic orientation towards digitization to improve supermarket loyalty in an omnichannel context

Digitalization in B2B marketing: omnichannel management from a PLS-SEM approach

Are chefs happiness providers? Exploring the impact of organisational support, intrapreneurship and interactional justice from the perspective of happiness management

The impact of corporate social responsibility on consumer brand engagement and purchase intention at fashion retailers

Promoting Social Media Engagement Via Branded Content Communication: A Fashion Brands Study on Instagram

Influence and Relationship between Branded Content and the Social Media Consumer Interactions of the Luxury Fashion Brand Manolo Blahnik

Influence and Relationship between Branded Content and the Social Media Consumer Interactions of the Luxury Fashion Brand Manolo Blahnik

Collaborators (9)

José María López-Sanz

BLANCA GARCIA HENCHE

Pedro Cuesta-Valiño

Azucena Penelas Leguía

Federico Pablo-Marti

Cristina Loranca-Valle

Rafael Ravina Ripoll

Ana Pérez-Escoda

Pablo Gutiérrez-Rodríguez

Make your next move.