Hanna Reinikainen

University of Helsinki

Finland

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Articles (12)

Year:

2025

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2025

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2025

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2024

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2024

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2023

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2022

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2022

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2022

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2021

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2020

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2020

Collaborators (6)

Jari Salo

University of Helsinki

FINLAND

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Vilma Luoma-aho

Visiting professor

IULM University

ITALY

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Terhi‐Anna Wilska

FINLAND

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Teck Ming Tan

Adjunct Professor (Docent) in Marketing

University of Helsinki

FINLAND

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Essi Pöyry

University of Helsinki

FINLAND

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Jaana Kari

Senior Lecturer

University of Jyväskylä

FINLAND

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Hanna Reinikainen

Research Interests

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Articles (12)

Channeling passion: Social media influencers as organizational listening agents

When does parasocial interaction make influencers more influential?

Lighting the participatory spark?

Moral orders of pleasing the algorithm

Assessing inoculation’s effectiveness in motivating resistance to conspiracy propaganda in Finnish and United States samples

Strategies of Eliciting Young People’s Affective and Quick Participation in a Youth Magazine’s Instagram Community

The Role of Social Media Influencers in Public Health Communication: Case COVID-19 Pandemic

When Social Media Influencers Go Political: An Exploratory Analysis on the Emergence of Political Topics Among Finnish Influencers

The brighter side of materialism: Managing impressions on social media for higher social capital

Making and breaking relationships on social media: the impacts of brand and influencer betrayals

Generation Z and Organizational Listening on Social Media

‘You really are a great big sister’ – parasocial relationships, credibility, and the moderating role of audience comments in influencer marketing

Collaborators (6)

Jari Salo

Vilma Luoma-aho

Terhi‐Anna Wilska

Teck Ming Tan

Essi Pöyry

Jaana Kari

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