Hans Hoeken

Prof. dr. Communication & Information Studies

Utrecht University

Netherlands

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Prof. dr. Hans Hoeken is a faculty member in Communication & Information Studies at Utrecht University in the Netherlands. His research interests encompass persuasive communication, the interaction between humans and chatbots, and the design of effective pension communication. His recent publications examine various aspects of argument evaluation, message design, and the psychological factors influencing the persuasiveness of communication.

Articles (9)

Year:

2024

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2024

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2022

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2022

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2021

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2021

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2021

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2020

Year:

2020

Collaborators (3)

Daniel O'Keefe

Professor Emeritus

Northwestern University

UNITED STATES

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Gabriëlla Martijn

Utrecht University

NETHERLANDS

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Karin Fikkers

Assistant professor

Utrecht University

NETHERLANDS

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Hans Hoeken

Research Interests

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Articles (9)

Reconfiguring the Customer Service Domain: Perspectives of Managers, Conversational Designers, and Human Agents on Human–Chatbot Collaboration

Relevant dimensions to give meaning to pension decisions

The reconstructability of persuasive message variables affects the variability of experimental effect sizes: evidence and implications

The Perceived Convincingness Model: why and under what conditions processing fluency and emotions are valid indicators of a message’s perceived convincingness

Message Design Choices Don't Make Much Difference to Persuasiveness and Can't Be Counted On—Not Even When Moderating Conditions Are Specified

Designing pension communication

An exploratory test of an intuitive evaluation method of perceived argument strength

The Importance and Use of Normative Criteria to Manipulate Argument Quality

Vivid elements in Dutch educational texts

Collaborators (3)

Daniel O'Keefe

Gabriëlla Martijn

Karin Fikkers

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