Joanna Radomska

assistant professor

Wroclaw University of Economics and Business

Poland

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About

Joanna Radomska is an assistant professor at Wroclaw University of Economics in Poland. Her research interests encompass retail omnichannel challenges, metaverse value creation, and cross-industry cooperation, particularly within the video game industry ecosystem. She has authored several recent articles that address topics such as open strategy measurement, consumer traits in transgressive consumption, and the implications of digital transformation in omnichannel transitions.

Articles (15)

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2025

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2025

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2025

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2024

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2024

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2024

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2024

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2023

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2023

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2023

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2022

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2022

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2021

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2020

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2020

Collaborators (7)

Arkadiusz Kawa

associate professor

Poznan School of Logistics

POLAND

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Carla Martins

Invited Professor

Universidade Católica Portuguesa Católica Porto Business School

PORTUGAL

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Monika Hajdas

PhD, researcher, lecturer

Wroclaw University of Economics and Business

POLAND

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Beata Glinka

Head, Chair of Entrepreneurship and Management Systems

University of Warsaw

POLAND

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Wojciech Czakon

full professor, chair

Jagiellonian University

POLAND

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Patrycja Klimas

Associate Professor

Wroclaw University of Economics and Business

POLAND

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Przemyslaw Wolczek

assistant professor

Wroclaw University of Economics and Business

POLAND

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Joanna Radomska

Research Interests

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About

Articles (15)

Unveiling retail omnichannel challenges: developing an omnichannel obstacles scale

The trade-offs of metaverse value creation. Real-Time-Delphi-based scenario analysis by 2040

What are the Drivers, Barriers, Mechanisms, and Anchors of cross-industry cooperation? The Perspective of the Video Game Industry Ecosystem

Consumer guilt proneness scale

Open climate in organizations – insights from a pilot study

Beyond the Digital Transformation in Omnichannel Transitions: A Scoping Review

Correction: A multi-item scale for open strategy measurement

A multi-item scale for open strategy measurement

Playing the wild cards: Antecedents of family firm resilience

Nobody Knows – Towards Operationalization of Strategic Dilemmas of Coopetitors

Conflicting consumer cultures, shopping rituals, and the challenges of measuring consumer-based brand equity

Don’t tell me stories – the narratives of retirement and their relation with brand associations

Food Demand Prediction Using the Nonlinear Autoregressive Exogenous Neural Network

Awareness of strategy execution barriers in decision-making process: moderated mediation analysis

The omni-channel approach: A utopia for companies?

Collaborators (7)

Arkadiusz Kawa

Carla Martins

Monika Hajdas

Beata Glinka

Wojciech Czakon

Patrycja Klimas

Przemyslaw Wolczek

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