John Cadogan

Professor of Marketing

University of Leicester

United Kingdom

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Articles (9)

Year:

2023

Year:

2022

Year:

2022

Year:

2022

Year:

2021

Year:

2021

Year:

2021

Year:

2020

Year:

2020

Collaborators (4)

Philip Steinberg

University of Groningen

NETHERLANDS

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Selma Kadić-Maglajlić

Associate Professor

Copenhagen Business School

DENMARK

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Nick Lee

Professor of Marketing

University of Warwick

UNITED KINGDOM

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Daekwan Kim

Florida State University

UNITED STATES

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John Cadogan

Research Interests

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Articles (9)

How many eggs in how many baskets? National versus regional diversification strategies and export success

A miracle of measurement or accidental constructivism? How PLS subverts the realist search for truth

Scientific realism, the necessity of causal contact in measurement and emergent variables

When does export customer responsiveness strategy contribute to export market competitive advantage?

Greasing the wheels or blocking the path? Organizational structure, product innovativeness, and new product success☆

Micro-foundational ambidexterity and multinational enterprises: A systematic review and a conceptual framework

Users’ ethical perceptions of social media research: Conceptualisation and measurement

Ethno-national ties and international business opportunity exploitation: The role of environmental factors

Flexibility in marketing & sales interfacing processes

Collaborators (4)

Philip Steinberg

Selma Kadić-Maglajlić

Nick Lee

Daekwan Kim

Make your next move.

John Cadogan

Research Interests

Explore related searches

Contact this professor

Articles (9)

How many eggs in how many baskets? National versus regional diversification strategies and export success

A miracle of measurement or accidental constructivism? How PLS subverts the realist search for truth

Scientific realism, the necessity of causal contact in measurement and emergent variables

When does export customer responsiveness strategy contribute to export market competitive advantage?

Greasing the wheels or blocking the path? Organizational structure, product innovativeness, and new product success☆

Micro-foundational ambidexterity and multinational enterprises: A systematic review and a conceptual framework

Users’ ethical perceptions of social media research: Conceptualisation and measurement

Ethno-national ties and international business opportunity exploitation: The role of environmental factors

Flexibility in marketing &amp; sales interfacing processes

Collaborators (4)

Philip Steinberg

Selma Kadić-Maglajlić

Nick Lee

Daekwan Kim

Make your next move.

Flexibility in marketing & sales interfacing processes