Lester Johnson
Professor of Marketing
Swinburne University of Technology
Australia
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Research Interests
Behavioral Economics
30%
Brand Management
50%
Consumer Behavior
50%
Marketing
20%
Corporate Reputation
10%
Moral Philosophy
10%
Household Economics
10%
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Articles12
Collaborators4
Gordon Campbell
Swinburne University of Technology
AUSTRALIA
Shan Jayasinghe
Lecturer in Business Management
Southampton Solent University
UNITED KINGDOM
Steven D'Alessandro
Professor of Marketing
Edith Cowan University
AUSTRALIA
Hassan Kalantari Daronkola
Swinburne University of Technology
AUSTRALIA
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