María del Pilar Alarcón Urbistondo

University of Malaga

Spain

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Articles (9)

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2022

Year:

2021

Year:

2021

Year:

2020

Year:

2020

Collaborators (3)

Ana María Casado Molina

Profesora Titular de Universidad

University of Malaga

SPAIN

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Javier Ramón Pérez Aranda

Profesor colaborador

University of Malaga

SPAIN

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María Mercedes Rojas de Gracia

Profesora Contratada Doctora

University of Malaga

SPAIN

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María del Pilar Alarcón Urbistondo

Research Interests

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Contact this professor

Articles (9)

Building mutual rewarding sponsor relationships between museums and corporations

Proposal for Employing User-Generated Content as a Data Source for Measuring Tourism Destination Image

Understanding antecedents of continuance and revisit intentions: The case of sport apps

The role of intermediaries in the MICE tourism value chain: consensus or dissonance?

Exploring the Opportunities of the Emojis in Brand Communication: The Case of the Beer Industry

Sport-related physical activity in tourism: an analysis of antecedents of sport based applications use

Relationship between reputational aspects of companies and their share price in the online environment

Importance of family for individual tourist satisfaction

The MICE tourism value chain: Proposal of a conceptual framework and analysis of disintermediation

Collaborators (3)

Ana María Casado Molina

Javier Ramón Pérez Aranda

María Mercedes Rojas de Gracia

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