Nadia Zainuddin

University of Wollongong

Australia

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Articles (11)

Year:

2025

Year:

2025

Year:

2024

Year:

2022

Year:

2022

Year:

2022

Year:

2021

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2021

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2020

Year:

2020

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2020

Collaborators (4)

Ross Gordon

Professor

Queensland University of Technology

AUSTRALIA

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Jennifer Algie

University of Wollongong

AUSTRALIA

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Samuelson Appau

Assistant Professor

AUSTRALIA

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Thomas Anker

University of Glasgow

UNITED KINGDOM

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Nadia Zainuddin

Research Interests

Explore related searches

Contact this professor

Articles (11)

A consumer wisdom-informed conceptualization for understanding prosocial behaviors

Conceptualising consumer resilience in an age of governmental responsibilisation

Conceptualising the (dis)abling marketplace through value creation and destruction

Consumer-dominant social marketing

Can the Subaltern(s) Speak? Amplifying the Voices of Global South Scholars in the Australasian Marketing Academy

Value creation and destruction in the marketisation of human services

Defining and explicating value re-creation to solve marketplace problems for consumers with vulnerabilities

Transformative value and the role of involvement in gamification and serious games for well-being

Value creation and destruction in social marketing services: a review and research agenda

Symbolic violence and marketing ECRs in the neoliberal University

The role of health locus of control in value co-creation for standardized screening services

Collaborators (4)

Ross Gordon

Jennifer Algie

Samuelson Appau

Thomas Anker

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