Petar Gidaković

Asistant Professor

IÉSEG School of Management

France

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Articles (7)

Trying to buy more sustainable products: Intentions of young consumers

Year:

2024

Ethical judgments in the sharing economy: When consumers misbehave, providers complain

Year:

2023

The formation of consumers' warmth and competence impressions of corporate brands: The role of corporate associations

Year:

2022

The influence of brand sustainability on purchase intentions: the mediating role of brand impressions and brand attitudes

Year:

2022

The Interplay of Brand, Brand Origin and Brand User Stereotypes in Forming Value Perceptions

Year:

2022

How industry and occupational stereotypes shape consumers' trust, value and loyalty judgments concerning service brands

Year:

2021

User Perspectives of Diet-Tracking Apps: Reviews Content Analysis and Topic Modeling

Year:

2021

Collaborators (4)

Vesna Zabkar

-

SLOVENIA

Magdalena Wojnarowska

Cracow University of Economics

POLAND

Ilona Szőcs

Lecturer

Universität Wien

AUSTRIA

Thomas Cleff

Dean

Hochschule Pforzheim

GERMANY

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