Rainer Rubira-García

Profesor

Universidad Rey Juan Carlos - Campus de Fuenlabrada

Spain

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About

Rainer Rubira-García is a Professor at Universidad Rey Juan Carlos - Campus de Fuenlabrada in Spain. His research areas include media studies, communication strategies, and the impact of personality traits on brand affinity within the context of VOD platforms. He has published recent articles exploring topics such as disinformation among university students, the role of women in journalism, and the historical memory in film. His work contributes to critical analyses of communication systems and creative education practices.

Articles (22)

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2025

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2020

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2020

Collaborators (11)

Jacqueline Venet Gutiérrez

Profesor de Historia del Montaje

SPAIN

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Ana María Zaharía

Profesora. Doctora Internacional en Periodismo

Universidad Rey Juan Carlos

SPAIN

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Profesor Titular de Periodismo

King Juan Carlos University

SPAIN

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Rainer Rubira-García

Research Interests

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About

Articles (22)

Investigación empírica de la afinidad a las marcas de plataformas VOD en España desde los rasgos de personalidad medidos con el Big Five

Premio Gabo: el periodismo que están haciendo las mujeres entre América Latina y la Península Ibérica

Comparing Media Systems: A New Critical Academic Reading

Developing Creative Potential in School Children through Museums as Cultural Institutions: A Case Study in Madrid, Spain

Perceptions of University Students in Communication about Disinformation:

América Latina como objeto de estudio de la investigación española en comunicación (2007-2018)

Premio Gabo: análisis histórico-crítico de un referente de los valores de la crónica latinoamericana

Social Representations on Lithuanian Women Leaders in the STEAM Fields: A Critical Discourse Analysis

Los colectivos vulnerables en el ámbito de la investigación sobre ética de la comunicación en España

NRA Women: From Victimization to Branded Content as a Strategy to Attract Female Audience to Gun Culture on Instagram

La memoria histórica en el cine de ficción: entre la banalidad del mal y la espiral del silencio. Un estudio de caso sobre los Juicios de Núremberg

A Comparative Study of Communication Management Strategies on Social Media in the Hotel Industry in Spain in Times of COVID-19

La realidad comunicativa latinoamericana en las tesis doctorales de comunicación defendidas en España

Social Representations on Lithuanian Women Leaders in the STEAM Fields: A Critical Discourse Analysis

El neuromarketing como objeto del campo académico de la Comunicación en España: una aproximación a su estudio desde las tesis doctorales

La maternidad en las narrativas cinematográficas del fin del mundo

Public Information, Traditional Media and Social Networks during the COVID-19 Crisis in Spain

Self-Regulated Learning in Massive Online Open Courses: A State-of-the-Art Review

Theoretical Aspects of Scholarly Publishing about the Internet in Spanish Communication Journals

Theoretical Aspects of Scholarly Publishing about the Internet in Spanish Communication Journals

Religion and Social Media: Communication Strategies by the Spanish Episcopal Conference

El espacio como fuente de significación en la construcción discursiva del film 'Arsénico por compasión'

Collaborators (11)

Jacqueline Venet Gutiérrez

Ana María Zaharía

Sandro Arrufat Martin

Yenisley Polledo-Zulueta

Sabine Graf

Silvia Magro-Vela

Aurora Labio-Bernal

Flávia Gomes-Franco e Silva

Juliana Colussi

Antonio Baraybar Fernández

Carlos Horacio Lozano Ascencio

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