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Joaquim Pratas
Has grant
Invited Professor
PortugalResearch Interests
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About
Joaquim Pratas is an Adjunct Professor at Instituto Politécnico do Porto, Portugal. His recent research focuses on the impact of humanized and humorous content on social media and its effects on brand metrics. With a keen interest in media communications, he explores the intersection of social media strategies and branding in the digital landscape.
Recent Grants
Grant: Close
Design de retaguardas de lojas no retalho alimentar
Open Date: 2014-09-01
Close Date: 2018-03-01
Articles (12)
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2026
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2025
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Collaborators (8)
Jose Paulo Marques dos Santos
Associate Professor
University of Maia
Sara Teixeira
Professor Adjunto Convidado
Instituto Politécnico do Porto Instituto Superior de Contabilidade e Administração do Porto
Carla Amorim
Docente Convidada
Instituto Politécnico de Leiria
Zaila Oliveira
Professor Adjunto
Instituto Politécnico de Leiria
Vera Silva Carlos
Instituto Universitário da Maia
Amélia Carvalho
Invited Associate Professor
Instituto Politécnico do Porto Instituto Superior de Contabilidade e Administração do Porto
Maria Antónia Rodrigues
Sénior lecturer
Instituto Politécnico de Leiria
Rui Humberto Pereira
Professor Adjunto
Polytechnic Institute of Porto
ApplyKite TwinLearns as you applyMake your next move.
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