Juan Jose Blazquez-Resino

Profesor Titular de Universidad

University of Castilla-La Mancha

Spain

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About

Juan Jose Blazquez-Resino is a Profesor Titular de Universidad at Universidad de Castilla-La Mancha, Spain. His research areas include consumer behavior in the fast fashion market, brand equity, and organizational commitment within the IT consultancy sector. Recent articles authored by him explore the influence of gender on purchase intentions, loyalty building in consumer markets, and the implications of occupational health in organizational settings.

Articles (9)

Year:

2025

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2025

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2022

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2022

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2022

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2021

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2021

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University of Castilla-La Mancha

SPAIN

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Juan Jose Blazquez-Resino

Research Interests

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Articles (9)

The influence of brand equity on smartphone purchase intention: when gender makes a difference

Building loyalty in the fast fashion market: The key role of customer brand identification

Preferencias de consumo y sostenibilidad turística en Ecuador desde la pospandemia

Organizational support and turnover intention in the Spanish IT consultancy sector: Role of organizational commitment

Team Autonomy and Organizational Support, Well-Being, and Work Engagement in the Spain Computer Consultancy Industry: The Mediating Effect of Emotional Intelligence

Occupational Health and Safety, Organisational Commitment, and Turnover Intention in the Spanish IT Consultancy Sector

The Effect of Ethnocentrism on Product Evaluation and Purchase Intention: The Case of Extra Virgin Olive Oil (EVOO)

Customer Experience and Satisfaction in Private Insurance Web Areas

Dealing With Human Resources in the Age of Consumer 4.0: Aiming to Improve Service Delivery

Collaborators (6)

Santiago Gutiérrez-Broncano

Pedro Jiménez Estévez

Julio Suárez Albanchez

María Pilar Martínez-Ruiz

M Dolores Méndez-Aparicio

Israel Roberto Pérez Jiménez

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