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Minwoo Lee

Associate Professor

University of Houston

United States

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Research Interests

Hotel Management

70%

Business Analytics

20%

Consumer Behavior

40%

Hospitality Management

40%

Customer Engagement

20%

Retail Management

20%

Online Reviews

10%

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Articles20

The Impacts of Corporate Digital Irresponsibility (CDiR) and Corporate Digital Responsibility (CDR) Communications on Consumers’ Brand Perceptions

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Year:

2025

Exploring the influence of perceived economic mobility on leisure consumption: The moderating effect of social capitals

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Year:

2025

Evolution and future agenda of service robot research: a computer-assisted qualitative data analysis approach

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Year:

2025

Hospitality and Tourism Technology and Organizational Performance: An Integrated Framework of HTT Business Value and Future Research Agenda

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Year:

2025

Revisiting and exploring trust in the digital era: conceptualization and scale development of digital trust in hospitality and tourism

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Year:

2025

Travelers With Disabilities: How Online Information Search Reduces Uncertainty About Service Accessibility in Hospitality and Tourism

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Year:

2024

From Machine Learning Algorithms to Superior Customer Experience: Business Implications of Machine Learning-Driven Data Analytics in the Hospitality Industry

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Year:

2024

Customers’ Continued Adoption of Mobile Apps and Their Satisfaction with Restaurants: The Case of McDonald’s Memoriam

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Year:

2024

ESG themes of the restaurant industry: a comparison between full-service and limited-service restaurants

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Year:

2024

Embracing the ChatGPT revolution: unlocking new horizons for tourism

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Year:

2024

Disruptive Technologies and Innovation in Hospitality: A Computer-Assisted Qualitative Data Analysis Approach

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Year:

2023

Enhancing Performance and Perceived Justice in Hospitality Organizations: An Integrated Model of Gender Diversity Within Top Management Teams

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Year:

2023

Impact of dark patterns on consumers’ perceived fairness and attitude: Moderating effects of types of dark patterns, social proof, and moral identity

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Year:

2023

Is Hotel Technology a Double-edged Sword on Customer Experience? A Mixed-method Approach using Big Data

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Year:

2022

Detecting fake reviews with supervised machine learning algorithms

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Year:

2022

Exploring Customers’ Luxury Consumption in Restaurants: A Combined Method of Topic Modeling and Three-Factor Theory

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Year:

2022

What to Sell and How to Sell Matters: Focusing on Luxury Hotel Properties’ Business Performance and Efficiency

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Year:

2022

Current status of CSR practices in the casino industry: A comparison between the U.S. and Macau

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Year:

2021

Length of stay control: Is it a fair inventory management strategy in hotel market?

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Year:

2021

Exploring the Roles of DMO’s Social Media Efforts and Information Richness on Customer Engagement: Empirical Analysis on Facebook Event Pages

Article Link

Year:

2021

Collaborators15

Woo Gon Kim

Professor

Florida State University

UNITED STATES

Billy Bai

University of Nevada

UNITED STATES

Agnes DeFranco

Professor & Conrad N. Hilton Distinguished Chair

University of Houston

UNITED STATES

Annamarie Sisson

Lecturer

Edinburgh Napier University

UNITED KINGDOM

Miyoung Jeong

Professor

University of South Carolina

UNITED STATES

John Bowen

Professor

University of Houston

UNITED STATES

Young Ho Song

Associate Professor of Management and Labor Studies

University of Windsor

CANADA

Sung‐Byung Yang

SOUTH KOREA

Taewoo Roh

Associate Professor

Hanyang University

SOUTH KOREA

Lin Li

Assistant Professor

Augusta University

UNITED STATES

Hyekyung Park

Florida State University

UNITED STATES

Mary Dawson

Professor

University of Houston

UNITED STATES

Rui Costa

PORTUGAL

Ki-Joon Back

Associate Dean/Dr.

University of Houston

UNITED STATES

Juan M. Madera

University of Houston

UNITED STATES

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