Rajibul Hasan

Assistant Professor

National University of Ireland, Maynooth

Ireland

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Rajibul Hasan is an Assistant Professor at the National University of Ireland, Maynooth. His research interests encompass areas such as consumer behavior in the context of technology, with recent publications focusing on experiential value in robot-enhanced environments, the adoption of the metaverse in luxury hotels, and customer satisfaction related to innovative journeys. Additionally, he explores social IoT implications in consumer experiences and the dynamics of online reviews across cultural contexts.

Rajibul Hasan

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Articles (17)

Adopting the metaverse in the luxury hotel business: a cost-benefit perspective

A comparative study on perceived experiential value and behavioral intentions in robot-enhanced restaurants: examining cultural and gender differences

SIoT robots and consumer experiences in retail: Unpacking repeat purchase intention drivers leveraging computers are social actors (CASA) paradigm

Consumers’ perceived value of Social IoT based online community: investigating social awareness processes surrounding smart kitchen robot appliances

Exploring Tourists’ Virtual Reality-Based Brand Engagement: A Uses-and-Gratifications Perspective

Food choice and the epistemic value of the consumption of recommender systems: the case of Yuka’s perceived value in France

Motives for posting fake reviews: Evidence from a cross-cultural comparison

Business school students’ motivations and intentions to pursue a project management career

Perceived customer journey innovativeness and customer satisfaction: a mixed-method approach

The service digitalization in fine-dining restaurants: a cost-benefit perspective

How can hotels create sustainable competitive advantages? A resource-based view

Consumers' perceived value of healthier eating: A SEM analysis of the internalisation of dietary norms considering perceived usefulness, subjective norms, and intrinsic motivations in Singapore

Smart mirror fashion technology for the retail chain transformation

Mobile channel as a strategic distribution channel in times of crisis: a self-determination theory perspective

Consumer trust and perceived risk for voice-controlled artificial intelligence: The case of Siri

Using deep learning to investigate digital behavior in culinary tourism

How Social Media Data Can Influence Consumers Attitudes towards Cosmetic Brands The Case of Maybelline

Collaborators (7)

Mustafeed Zaman

Linda D. Hollebeek

ronan de kervenoael

Imran Khan

Shahriar Akter

Sandra Maria Correia Loureiro

Andre NEMEH

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How Social Media Data Can Influence Consumers Attitudes towards Cosmetic Brands The Case of Maybelline