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Reinhard E. Kunz

Professor of Innovation Management and Media

Bauhaus-Universität Weimar

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Germany

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Research Interests

Social Media Marketing

20%

Business Analytics

30%

Value Co-creation

20%

Creative Industries

20%

Gaming Studies

20%

Marketing

20%

Competitive Sports

20%

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Articles10

Collaborators6

Verena Telkmann

-

GERMANY

Castulus Kolo

Macromedia University of Applied Sciences

GERMANY

Johannes Ulrich Siebert

Prof.

-

AUSTRIA

Andre Marchand

Professor

Leipzig University

GERMANY

Petra Düren

Universität Hamburg

GERMANY

Christian Zabel

Full Professor for Corporate and Innovation Management

TH Köln - University of Applied Sciences

GERMANY