Arne De Keyser

Assistant Professor of Marketing

EDHEC Business School

France

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About

Arne De Keyser is an Assistant Professor of Marketing at EDHEC Business School in France. His research areas include the impact of AI voice agents and brain-computer interfaces on employee well-being, as well as AI-enabled personalization in multicultural contexts. His recent publications examine the customer experience with service robots, the transition to a circular economy, and the implications of biometric data in business scenarios.

Articles (14)

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2025

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2025

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2020

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2020

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2020

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2020

Collaborators (8)

Khalid Mehmood

Ghent University

BELGIUM

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Konstantinia Papamichail

Professor

The University of Manchester

UNITED KINGDOM

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Maria Susana Jaramillo Echeverri

Assistant Professor

University of Memphis

UNITED STATES

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Fernando Lit

Eindhoven University of Technology

NETHERLANDS

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Katrien Verleye

Assistant Professor in Service Innovation

Ghent University

BELGIUM

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Bård Tronvoll

Professor

NORWAY

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Stephanie Liu

Associate Professor

Ohio State University

UNITED STATES

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Jeroen Schepers

Associate Professor of Frontline Service & Innovation

Eindhoven University of Technology

NETHERLANDS

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Arne De Keyser

Research Interests

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Articles (14)

The sound of progress: AI voice agents in service

Wired for work: brain-computer interfaces’ impact on frontline employees’ well-being

The Service Robot Customer Experience (SR-CX): A Matter of AI Intelligences and Customer Service Goals

The transformative potential of AI-enabled personalization across cultures

Pushing Forward the Transition to a Circular Economy by Adopting an Actor Engagement Lens

Piloting personalization research through data-rich environments : a literature review and future research agenda

Is It as Bad as It Looks? Judgments of Quantitative Scores Depend on Their Presentation Format

Living and working with service robots: a TCCM analysis and considerations for future research

Justice (is not the same) for all: The role of relationship activity for post-recovery outcomes

Opportunities and challenges of using biometrics for business: Developing a research agenda

Boosting perceived customer orientation as a driver of patient satisfaction

Moving the customer experience field forward : introducing the Touchpoints, Context, Qualities (TCQ) nomenclature

Intellectual property extensions in entertainment services: Marvel and DC comics

Frontline encounters of the AI kind: An evolved service encounter framework

Collaborators (8)

Khalid Mehmood

Konstantinia Papamichail

Maria Susana Jaramillo Echeverri

Fernando Lit

Katrien Verleye

Bård Tronvoll

Stephanie Liu

Jeroen Schepers

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