Huda Khan

University of Aberdeen

United Kingdom

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Articles (10)

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2023

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2023

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2023

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2023

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2023

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2023

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2023

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2023

Collaborators (9)

Nadia Zahoor

Senior Lecturer in Strategy

Queen Mary University of London

UNITED KINGDOM

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jie wu

University of Aberdeen

UNITED KINGDOM

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Hina Khan

Lancaster University Management School

UNITED KINGDOM

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Tomáš Kincl

Associate Professor

Prague University of Economics and Business

CZECH REPUBLIC

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Shlomo Yedidia Tarba

University of Birmingham

UNITED KINGDOM

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Arinze Christian Nwoba

Lecturer in Marketing

Loughborough University

UNITED KINGDOM

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Zaheer Khan

University of Aberdeen

UNITED KINGDOM

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Yong Kyu Lew

Hankuk University of Foreign Studies

SOUTH KOREA

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Saqib Shamim

Queen Mary University of London

UNITED KINGDOM

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Huda Khan

Research Interests

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Articles (10)

Entrepreneurial alertness and business model innovation in dynamic markets: international performance implications for SMEs

Regional expansion of emerging market SMEs: the roles of domestic market environmental uncertainty and international alliance partner diversity

Vertical alliances and innovation: A systematic review of the literature and a future research agenda

Confrontation-coping

Market Exit and Re-Entry in a Volatile Emerging Economy

A sustainable Retailer's journey to sustainable practices

Examining the Microfoundations for Digital Business Model Innovation of Developing Markets International New Ventures (2023)

Examining the efficacy of non-market and market driving activities of B2B international firms

Eliciting consumer engagement, experience, and value co-creation to foster consumer based-brand-equity in service context

Hybrid market offering in the medical technology sector and the role of network configuration

Collaborators (9)

Nadia Zahoor

jie wu

Hina Khan

Tomáš Kincl

Shlomo Yedidia Tarba

Arinze Christian Nwoba

Zaheer Khan

Yong Kyu Lew

Saqib Shamim

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