Jan-Michael Becker
Associate Professor
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About
Jan-Michael Becker is an Associate Professor at BI Norwegian Business School in Norway. His research areas focus on structural equation modeling, endogeneity in regression models, and the impact of word of mouth in marketing. Additionally, he explores topics related to information technology usage and behavioral research methodologies, contributing to various articles that advance knowledge in these domains.
Articles (10)
Year:
2023
Collaborators (10)
Sebastian Lins
Karlsruhe Institute of Technology
Jan Marco Leimeister
Full Professor
University of St. Gallen
Franziska Voelckner
University of Cologne
Edward Rigdon
Marketing RoundTable Professor
Georgia College & State University
Matthias Söllner
Professor ordinarius
University of Kassel
Kristina Klein
Prof. Dr.
University of Bremen
Marko Sarstedt
Professor of Marketing
Ludwig-Maximilians-Universität München
Dorian Proksch
University of Twente
Christian M. Ringle
Professor of Management and Decision Sciences
Hamburg University of Technology
Alexander Edeling
Associate Professor of Marketing
KU Leuven
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