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Jungkeun Kim

Associate professor

Texas A&M University

United States

Research Interests

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Collaborators (20)

Eleonora Pantano

Academic , Associate Professor in Retail and Marketing Technology

University of Bristol

UNITED KINGDOM

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Garim Lee

Indiana University

UNITED STATES

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Jennifer Huh

Assistant Professor

Texas Tech University

UNITED STATES

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Daniel Chaein Lee

Lecturer of Marketing and Communications

Queen Mary University of London

UNITED KINGDOM

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Aekyoung Kim

Jeonbuk National University (JBNU)

SOUTH KOREA

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Kihyon Kim

Assistant Professor

Sejong University

SOUTH KOREA

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Jaehoon Lee

Associate Professor

Florida International University

UNITED STATES

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Joowon Ban

Lecturer in Marketing

Central Queensland University

AUSTRALIA

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Seunghoon Lee

Assistant Teaching Professor

Arizona State University

UNITED STATES

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Kirk Plangger

Professor of Marketing, Head of the Department of Marketing

King’s College London

UNITED KINGDOM

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Ricky Y. K Chan

Professor

The Hong Kong Polytechnic University

HONG KONG

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Esther Kim

Associate Professor

Montclair State University

UNITED STATES

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Eunji Lee

Research Assistant Professor

The Hong Kong Polytechnic University

HONG KONG

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Changju Kim

Professor

Ritsumeikan University

JAPAN

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Hyoje Jay Kim

University Of Strathclyde

UNITED KINGDOM

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Jihoon Jhang

Associate Professor

University of Central Arkansas

UNITED STATES

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Yeil Kwon

Assistant Professor

Wichita State University

UNITED STATES

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Tae Hyun Baek

Professor

Sungkyunkwan University

SOUTH KOREA

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Jeong Hyun Kim

Research Professor

University of Central Florida

UNITED STATES

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chulmo koo

Kyungpook National University

SOUTH KOREA

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Jungkeun Kim

Research Interests

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Articles (30)

Promoting hybrid drinking in hospitality: How message framing and communication modality shape beverage choices

Turn your emotions inside out: Affective nudging in pro-environmental persuasion

When size doesn’t matter: The impact of unexpected surcharges on consumer reactions

Evolution, challenges, and opportunities of AI-generated advertising

Free effect in bundled offering: The positive emotional effect of free offers and the moderator role of framing effect

The information sidedness effect in travel decisions with ChatGPT: when, why, and for whom two-sided recommendations outperform one-sided recommendations

Rethinking language fluency: The role of mindset and authenticity in how poor communication enhances service evaluations in hospitality settings

A sociotechnical perspective on metaverse in the hospitality and tourism

AI vs. human design in fashion: critical role of product innovativeness in shaping consumer attitudes

The psychology of price discount depth: How price reductions shape vacation decision-making

The sold-out effect: How product unavailability and price precision shape consumer choice in hospitality and tourism

Understanding visit intentions in eco-lodges: The role of eco-service quality within the stimulus-organism-response framework

When Precision Backfires: How AI Price Presentation Shapes Perceived Price Discrimination

Consumer preferences for the visual presentation of non-fungible tokens (NFTs) of luxury products: The role of perceived authenticity

Is a shorter reaction time always better? Empirical investigation of the impact of response speed on ChatGPT recommendations

More variety-seeking in sorted versus non-sorted option displays in hospitality: The moderating effect of optimal stimulation level

ChatGPT personalized and humorous recommendations

AI-generated recommendations: Roles of language style, perceived AI human-likeness, and recommendation agent

Political ideology and variety seeking in travel choices

Generative AI-Destination Marketing: Do Privacy Concerns and Justification Matter?

Attraction and compromise effects under social exclusion

Preference for utilitarian or hedonic value options during a pandemic crisis: The moderation effects of childhood socioeconomic status and sensation-seeking

Decisions with ChatGPT: Reexamining choice overload in ChatGPT recommendations

How do moral judgment and saving face interact with positive word–of–mouth regarding counterfeit luxury consumption?

Decisions with ChatGPT: Reexamining choice overload in ChatGPT recommendations

Trust in managerial response offsets negative review

Attraction and compromise effects under social exclusion

Examining the importance of spatial aspects of travel routes: A multi-method approach

Experimental design studies in hospitality and tourism research: constructive recommendations

Experimental design studies in hospitality and tourism research: constructive recommendations

Collaborators (20)

Eleonora Pantano

Garim Lee

Jennifer Huh

Daniel Chaein Lee

Aekyoung Kim

Kihyon Kim

Jaehoon Lee

Joowon Ban

Seunghoon Lee

Kirk Plangger

Ricky Y. K Chan

Esther Kim

Eunji Lee

Changju Kim

Hyoje Jay Kim

Jihoon Jhang

Yeil Kwon

Tae Hyun Baek

Jeong Hyun Kim

chulmo koo

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