Meet ApplyKite Twin, the application assistant that learns with you

Meet your Twin, it learns with you

Your Twin learns with you

Launch week codes:30% off annual Pro20% off monthly Pro

Ends in00h00m00s

Colin Campbell

University of San Diego

United States

Research Interests

ApplyKite TwinLearns as you apply

Make your next move.

Prepare your application

Review drafts before you send them.

Explore related searches

Professors in United States Professors in Marketing Marketing professors in United States

Articles (18)

Year:

2026

Year:

2026

Year:

2025

Year:

2025

Year:

2025

Year:

2024

Year:

2024

Year:

2024

Year:

2024

Year:

2024

Year:

2024

Year:

2024

Year:

2024

Year:

2023

Year:

2023

Year:

2023

Year:

2023

Year:

2020

Collaborators (13)

Justin Cohen

Associate Professor

University of South Australia

AUSTRALIA

View details

Adam Mills

Loyola University New Orleans

UNITED STATES

View details

Sean Sands

Associate Professor

Swinburne University of Technology

AUSTRALIA

View details

Kirk Plangger

Professor of Marketing, Head of the Department of Marketing

King’s College London

UNITED KINGDOM

View details

Lucas Whittaker

Queensland University of Technology

AUSTRALIA

View details

Anouk de Regt

Assistant Professor

Utrecht University

NETHERLANDS

View details

Zeph van Berlo

Assistant professor in persuasive communication

University of Amsterdam

NETHERLANDS

View details

Hilde Voorveld

University of Amsterdam

NETHERLANDS

View details

Leyland Pitt

Professor

Simon Fraser University - Vancouver

CANADA

View details

Yusuf Oc

Associate Professor

St George’s, University of London

UNITED KINGDOM

View details

Sara Rosengren

Professor

Stockholm School of Economics

SWEDEN

View details

Vlad Demsar

Senior Lecturer

Swinburne University of Technology

AUSTRALIA

View details

Carla Ferraro

Senior Lecturer

Swinburne University of Technology

AUSTRALIA

View details

ApplyKite TwinLearns as you apply

Make your next move.

Prepare your application

Review drafts before you send them.

Colin Campbell

Research Interests

Make your next move.

Explore related searches

Articles (18)

How Influencers Grow: An Empirical Study and Future Research Agenda

The paradoxes of generative AI-mediated acculturation

Easing AI-advertising aversion: how leadership for the greater good buffers negative response to AI-generated ads

The AI intelligence playbook: Decoding GenAI capabilities for strategic advantage

The Next Age of Retailing: Learning from Influencers’ Strategies

The MADE Framework: Best Practices for Creating Effective Experimental Stimuli Using Generative AI

Sonic sensations: Navigating the mixed outcomes of ASMR in retail advertising

Diversity in the digital age: how consumers respond to diverse virtual influencers

Inauthentic inclusion: Exploring how intention to use AI-generated diverse models can backfire

Principles for advertising responsibly using generative AI

The paradoxes of generative AI-enabled customer service: A guide for managers

Tricks of the trade: Understanding and utilizing influencer tactics to improve retailer performance

How dark stories boost recall

Luxury is what you say: Analyzing electronic word‐of‐mouth marketing of luxury products using artificial intelligence and machine learning

Charting value creation strategies B2B salespeople use throughout the sales process: learning from social media influencers

Diversity representation in advertising

Hero brands, brand heroes: How R.M. Williams inspired a cult following and created a shared sense of meaning

How relying on online reviews impacts private label brand preferences: from ANZMAC 2019

Collaborators (13)

Justin Cohen

Adam Mills

Sean Sands

Kirk Plangger

Lucas Whittaker

Anouk de Regt

Zeph van Berlo

Hilde Voorveld

Leyland Pitt

Yusuf Oc

Sara Rosengren

Vlad Demsar

Carla Ferraro

Make your next move.